Managed Services Showplace

 

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Sponsorship Opportunities

Site Mission

The mission of the Managed Services Showplace is to create a clearinghouse and designation place that provides,

1. Enterprise decision-makers a free, easy-to-use online directory and repository of valuable information regarding the leading providers of managed service solutions,

2. Managed service providers (MSPS) and enabling technology vendors a cost-effective method to increase their industry visibility, and generate quality sales leads.

In order to achieve these objectives, THINKstrategies has created numerous ways for MSPs and enabling technology vendors to enhance their visibility on the Managed Services Showplace website. These include premium site placement and whitepaper links, as well as innovative new mechanisms such as video logs (“Vlogs”) and executive roundtables on timely topics.

THINKstrategies welcomes additional sponsorship suggestions beyond those provided below, and is prepared to create custom sponsorship programs that include multiple elements.

Target Audience/Market Penetration

The Managed Services Showplace is aimed at two primary audiences,

1. Enterprise decision-makers seeking to identify the leading providers of managed service solutions by service category,

2. MSP and enabling technology vendor executives, high-technology investors, business and trade press reporters, and industry analysts seeking to stay abreast of the growing number of players in the market.

In addition, the Managed Services Showplace will help business and trade press identify MSPs and enabling technology vendors to better understand and report on managed services trends.

THINKstrategies is committed to continue to expand the target audience and market penetration by creating additional alliances and partnerships, and by aggressively promoting the Managed Services Showplace site via e-newsletters, press announcements and industry events.

In order to encourage maximum traffic to the site and visibility for the MSPs and enabling technology vendors listed on the site, visitors will not be required initially to register to access or traverse the Managed Services Showplace site.

Instead, the site is designed to enable visitors to immediately link to the MSPs and enabling technology vendors’ websites where the visitors can register whenever appropriate for relevant material.

This approach permits the MSPs and enabling technology vendors to generate and track visitor traffic and potential sales leads referred directly from the Managed Services Showplace site.

Site Sponsorships

In keeping with the Site Mission of providing an easy-to-use resource, Managed Services Showplace site sponsorship opportunities have been packaged and priced to make it simple for MSPs and enabling technology vendors to select the right option to meet their marketing and sales objectives.

The following sponsorship opportunities and pricing schedules may be modified or enhanced based on website traffic, visitor preferences, and volume of sponsorship requests.

THINKstrategies also welcomes suggestions regarding new sponsorship ideas and unique sponsorship program packages.

1.   Homepage Visibility

a.   Managed Services Showplace website sponsorships include homepage and e-newsletter recognition, and corporate logo placement with hyperlink to sponsor’s website.

b.   Homepage Managed Services Showplace Provider Profile Placement

2.   Enhanced Directory Page Visibility

a.   MSPs and enabling technology vendors can post their names, corporate URL and Quick Summary Profile information in the appropriate directory categories without charge.

b.   MSPs and enabling technology vendors may also obtain greater directory page visibility in the following ways,

i.   Hyperlinked Corporate Logo

ii.  Two-Page Strategic Thinking Profiles

iii.  Podcasts and Video Log (“Vlogs”)

      • Links to downloadable 3-5 minute audio and video files produced by MSPs and enabling technology vendors focused on the following topics,
      • “Who We Are” – Introduction to the company by senior executive.
      • “Take a Tour” – Shows the MSP's facilities or demonstrates the enabling technology vendor’s products.
      • “Meet the Staff” – Profiles the staff who support SaaS customers.
      • “Customer Testimonials” – Customer success stories.

3.   Managed Services Showplace Insights Page and Best Practices Portal Visibility

a.   Whitepapers

b.   Webcasts

c.   Monthly Executive Forums (future)

i.   Every month THINKstrategies will identify a specific topic that MSPs and enabling technology vendors can address in a 2-3 page response using sponsor letterhead.

ii.   Sponsored responses will be posted on the Managed Services Showplace Insights page in PDF format along with sponsor URLs for 30 days, and then archived on the site.

iii.  The responses will also be highlighted in the Managed Services Showplace e-newsletter.

iv.  Topics will include,

      • Why have managed services become so popular?
      • What are the business benefits of managed services ?
      • What are the critical success factors for adopting managed services ?
      • How can enterprises maximize the value of a managed services ?
      • How should an enterprise decision-maker evaluate MSPs?
4.   Online Surveys

The Managed Services Showplace includes online survey capabilities which can be utilized by site sponsors. Contact THINKstrategies at info@thinkstrategies.com to discuss various online survey opportunities.

E-Newsletter Sponsorships

The Managed Services Showplace e-newsletter will provide a regular update of new directory entries and industry news, generate additional interest in the Managed Services Showplace site, and provide additional visibility opportunities for site sponsors.

1.   Logo/Text Message Sponsorships

2.   Spotlight Sponsorships

Click here for more information regarding these sponsorship and visibility opportunities.

 
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